What is programmatic advertising in DOOH?

Programmatic ad buying, put simply, is the use of software to buy digital advertising. Whereas the traditional method includes requests for proposals, tenders, quotes and human negotiation, programmatic buying uses machines and algorithms to purchase display space.

Programmatic advertising story

Source: emarketer.com

Now, you can rely on an algorithm that will determine where your ad money is best spent. All you have to do is feed your programmatic solution some info about your campaign as well as key performance indicators and you’re all set.

How to use the platform?

A) Tell us your goal
We’ll tailor your ad based on the results you want. And, no matter which advertising goal you choose, Walkert AI Ads can help you across the board:
Get more calls to your business
Increase visits to your shop
Drive people to your business website.

B) Decide where to advertise
Go global, or stay local. You decide where you’d like to show your ads, and we’ll get them in front of the right people.

C) Create your ad
Create a banner ad, highlight what’s best about your business in short. It takes less than a second to make an impact, create compelling banner ads by adding images.

D) Set your budget cap
You’ll never pay more than the monthly/Daily cap you set, and you can adjust or pause anytime*. Plus, we’ll show you estimated results for your budget.

E) Go live
We’ll display your ads based on your target markets; based on age, location and demographics list that keeps growing with our AI based system. Your ads can appear on Walkert AI publishers devices, these devices are spread across in every possible place you could imagine. We reach the target market where online ads don’t. Unlike online ads we also have a reach in rural areas, small villages too.

More over, we have our creative team to do the above for you. Advertising simplified!